Real-world audience intelligence
514AI turns any camera into anonymous, real-time audience insight — how many people passed, how many looked, how long they stayed, and who they are in aggregate — without ever recognizing a face or storing an identity.
What 514AI measures
One camera, one edge device, and a live picture of how people move through your space and respond to your screens.
Every person who passed your screen, counted continuously in real time.
Not just who walked by — who actually turned and looked at your content.
Glance, pause, or full stop — measure exactly how long attention lasted.
Perceived age range and gender — reported as aggregate statistics, never as identities.
Tie scans, interactions, and conversions back to exactly what was on screen.
Board-ready analytics and client-ready reports, exportable in a click.
Where it works
If people gather there, 514AI can measure it — anonymously, at the edge, anywhere in the world.
Prove foot traffic and audience quality for in-store screens and mall directories.
Sell and verify real impressions across digital out-of-home inventory.
Measure booth traffic, session attendance, and crowd flow in real time.
Understand how visitors move, gather, and linger throughout a space.
Anonymous occupancy and flow analytics for lobbies, offices, and common areas.
Count and characterize audiences in stations, terminals, and plazas.
How it works
AI runs on-site on a small device. Video is analyzed in the moment — not streamed to the cloud, not stored to identify anyone.
People become counts and ranges. No faceprint is ever created, so there is no identity to lose, leak, or subpoena.
Aggregate insight flows to live dashboards and polished reports your team and clients can act on immediately.
Privacy by design
514AI was built from the ground up to answer how many and what kind of audience — and to be structurally incapable of answering who.
The system never matches a face to an identity or a database.
None created, stored, or shared — the very thing biometric laws regulate simply never exists.
People are counted and classified, never named or singled out.
No one is re-identified from one camera, day, or location to the next.
Age range and gender are aggregate statistics about a crowd — not records about a person.
Any imagery used as proof is minimized and blurred before anyone sees it.
514AI answers “how many” and “what kind of audience” — never “who.”
Compliance & the law
Modern biometric-privacy laws turn on a single question: can a system identify a specific person? 514AI is engineered so the answer is always no. It classifies and counts; it does not recognize or re-identify. That distinction — classification, not identification — is what keeps anonymous audience measurement outside the core of these statutes.
We reviewed 514AI's design against all 50 states, the District of Columbia, and federal guidance — and built the product to align with the principles behind them rather than treat privacy as an afterthought.
Bring privacy-first audience intelligence to your screens, venues, and events. Let's show you a live view of your audience in minutes.